E-commerce store creation
You have exceptional products, a brand with a history, a passion you want to share. It’s time to give them the platform they deserve: a high-performance e-commerce space, open to the world and ready to welcome your future customers, day and night.
At Aurore, we specialize in the creation of E-commerce online stores. As the backbone of our web designwe build digital shopping experiences that don’t just sell, but delight, build loyalty and grow your brand.
Why launch an e-commerce online store?
Creating an online store is a decisive step in your company’s growth. It’s a strategic investment that opens up new horizons:
- Global reach: Go beyond the geographical limits of your physical point of sale and make your products accessible to a much wider customer base.
- Continuous sales: Your e-commerce platform works for you 24/7, offering total flexibility to your customers and maximizing your revenue potential.
- Controlled customer relations: Manage your image, your message and your customer relations directly, without intermediaries.
- Accelerated growth: Diversify your sales channels to boost sales. A website redesign is the perfect time to integrate an e-commerce strategy.
Our design process for an e-commerce store that converts
A successful E-commerce platform is the fruit of a process that combines strategy, design and technology. Here’s our approach to making your project shine:
- E-commerce strategy and customer journey: First and foremost, we define a clear strategy. (We analyze your competitors, define your ideal customers and create an intuitive category tree to guide each visitor).
- Conversion-focused design: We create a design that puts your products in the spotlight. (This includes clear product sheets, an optimized purchase tunnel with just a few clicks, and reassuring elements like customer reviews and security badges).
- Simplified purchasing process: We ensure that the experience, from product page to checkout, is simple and reassuring, to minimize shopping cart abandonment.
- Building solid foundations: We build your store on a secure, high-performance technical foundation that’s ready to grow with your success.
Technology at the heart of your online store creation
The choice of technology platform is crucial. Our role as guides is to help you choose the most enlightened solution for your ambitions, without technical jargon.
Shopify vs WooCommerce: Which is the best dawn for your project?
This is the most frequently asked question, and the answer depends entirely on your needs.
- Shopify: We often recommend it for its simplicity and all-in-one approach. It’s robust, secure and ideal for a quick and efficient launch. Perfect if you want simplified management and a reliable ecosystem of applications.
- WooCommerce & WordPress: If you’re looking for limitless customization and total control over your world, this is the way to go. This open-source solution gives you infinite flexibility. It’s a domain we master perfectly, thanks to our expertise in WordPress development.
For even more unique needs the creation of a custom website is another possibility we can explore together.
The features we integrate for a high-performance store
A modern online store needs to be more than just a catalog. To maximize your chances of success, we integrate essential features designed for conversion and loyalty:
- Customer reviews and star ratings to build social trust.
- Wishlists for your customers to save their favorites.
- Recommended products and cross-selling (“You might also like…”) to increase average basket value.
- Advanced search filters to help customers find exactly what they’re looking for, fast.
- Recover abandoned baskets with automated e-mail reminders, so you never lose a sale.
- Integrate loyalty or points programs to reward and retain your best customers.
Anticipate the challenges of e-commerce to better overcome them
Launching an online store comes with its own set of practical questions. By working with Aurore, you benefit from a partner who has already thought of these details for you.
- Returns logistics: A simple returns process builds loyalty. We integrate solutions to make returns management easier for you and your customers.
- Tax and delivery calculation: We configure the platform to automatically calculate applicable taxes and offer different delivery options (flat rate, weight, free delivery from $X, etc.) to suit your strategy.
- Customer service: How do you handle customer queries? We can integrate live chat, clear contact forms or a dynamic FAQ section to help you manage inquiries efficiently.
And after going online? You can't take off alone.
At Aurore, the launch of your boutique isn’t an end, it’s a take-off. We believe that your flight deserves to be supported. That’s why we stay by your side with technical support options, maintenance to ensure security and updates, and strategic advice to accompany your future growth. Your peace of mind is essential to your success.
Your questions about creating an e-commerce store
Which E-commerce platform is best for me?
The best platform is the one that aligns with your products, your budget, your desired level of autonomy and your growth objectives. We’ll analyze your project with you to make the wisest choice.
How is payment security ensured?
That’s our top priority. For the creation of your online store, we integrate only world-renowned payment solutions (Stripe, PayPal, etc.) that use the highest encryption standards to protect your data and those of your customers.
Will it be easy to manage my store on a day-to-day basis?
Yes, we deliver a turnkey e-commerce store with an intuitive administration panel. You’ll be able to easily manage your products, your inventory and track your orders. What’s more, we’ll give you the training you need to become fully autonomous.
