Effective date: May 9, 2025
Agence Aurore (“we”, “us”, “our”) is committed to protecting the privacy and security of the personal information of its users (“you”, “your”). This Privacy Policy describes how we collect, use, disclose and protect your personal information when you visit our website https://agenceaurore.ca/ (the “Site”) and use our services.
1. Privacy Officer
Aurore Agency has designated a person responsible for the protection of personal information within its organization, who ensures compliance with this policy and applicable laws. If you have any questions or concerns regarding the protection of your personal information, or if you wish to exercise your rights, please contact Aurore Agency at :
E-mail: [email protected]
Please note that for the time being, e-mail is the preferred means of contacting Aurore Agency regarding privacy issues.
2. Personal information we collect
We may collect various types of personal information about you in the course of our activities, in particular when you :
- Browse our Site.
- Fill in a contact form or request a quote.
- Subscribe to our newsletter.
- Interact with us by e-mail, phone or social media.
The personal information we may collect includes, but is not limited to:
- Identification information: surname, first name.
- Contact details: e-mail address, telephone number, postal address.
- Professional information: company name, position (if relevant to service request).
- Technical information: IP address, browser type, device type, operating system, pages visited on our Site, date and time of connection, cookie data.
- Information you voluntarily provide in your communications with us.
3. Purposes of collecting personal information
We collect your personal information for the following legitimate and specific purposes:
- To provide and manage our services (e.g. website creation, e-commerce, redesign, SEO).
- To respond to your requests for information, quotes or support.
- To communicate with you regarding our services, promotions or events (with your consent).
- To improve our Site, our services and your user experience.
- To analyze the use of our Site and compile statistics.
- To ensure the security of our Site and prevent fraud.
- To comply with our legal and regulatory obligations.
4. Consent
We will obtain your consent before collecting, using or disclosing your personal information, except as otherwise permitted or required by law. Your consent must be manifest, free, informed and given for specific purposes.
You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice. However, withdrawing your consent may prevent us from providing you with certain services. To withdraw your consent, please contact Agence Aurore via the contact details provided in section 1.
The use of cookies is described in section 9.
5. Use and disclosure of personal information
We use and disclose your personal information only for the purposes for which it was collected, or for consistent purposes, with your consent, or as permitted or required by law.
We may communicate your personal information to third parties in the following situations:
- Service providers: We may use third parties to help us provide our services (e.g. web hosting, data analysis, marketing services, payment processors). These suppliers have access only to the information required to perform their mandates and are required to protect the confidentiality of this information.
- Legal obligations: If required or permitted by law, for example to comply with a court order, investigation or other legal request.
- Transfer of business: As part of a merger, acquisition, reorganization or sale of assets, your personal information may be transferred. We will take steps to ensure the protection of your information in such circumstances.
Transfer of personal information outside Quebec: Some of your personal information may be disclosed or hosted outside Quebec (for example, by our service providers). Before transferring personal information outside Quebec, we conduct a privacy impact assessment and ensure that the information will benefit from adequate protection, equivalent to that offered in Quebec, notably through appropriate contractual commitments.
We do not sell your personal information to third parties.
6. Retention of personal information
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, to comply with our legal and regulatory obligations, or to protect our legitimate interests. Thereafter, your personal information will be securely destroyed, deleted or made anonymous.
7. Safety measures
We have implemented appropriate physical, administrative and technical security measures to protect your personal information against loss, theft, unauthorized access, disclosure, copying, use or modification. unauthorized. These measures include, for example, the use of firewalls, data encryption (where applicable), and access controls.
However, no method of transmission over the Internet or method of electronic storage is 100% infallible. While we strive to protect your personal information, we cannot guarantee its absolute security.
8. Your rights regarding your personal information
In accordance with applicable laws, you have the following rights regarding your personal information:
- Right of access: The right to ask whether we hold personal information about you and to obtain a copy.
- Right of rectification: The right to request the correction of inaccurate, incomplete or ambiguous personal information.
- Right to withdraw consent: The right to withdraw your consent to the collection, use or disclosure of your personal information.
- Right to de-index (right to be forgotten): The right to request that we stop disseminating your personal information or de-index any hyperlink attached to your name giving access to information, if such dissemination causes you harm or contravenes the law or a court order.
- Right to portability: The right to receive the computerized personal information you have provided to us in a structured and commonly used technological format, and to transmit it to a third party, where technically possible.
- Right to be informed of an automated decision: If we use your personal information to make a decision based exclusively on automated processing, you have the right to be informed of this situation, of the main factors and parameters that led to the decision, and the right to have the information corrected.
To exercise any of these rights, please contact Agence Aurore via the contact information provided in section 1. We will respond to your request within thirty (30) days, unless otherwise provided by law. A reasonable fee may be charged for the processing of certain requests, in accordance with the law.
9. Cookies and similar technologies
Our Site uses cookies (small text files stored on your device) and other similar technologies to enhance your user experience, analyze Site usage and, potentially, for marketing purposes.
Witnesses can be :
- Essential: Necessary for the basic operation of the Site.
- Performance/analytical: help us understand how visitors interact with our Site by collecting and reporting information anonymously.
- Functionality: Allows the Site to remember the choices you have made (such as your username, language or location) and to provide enhanced and more personalfunctionality.
- Advertising/targeting: Used to deliver ads that are more relevant to you and your business. your interests. They are also used to limit the number of times that you see an advertisement and to help measure the effectiveness of advertising campaigns.
On your first visit to our Site, we will inform you of the use of non-essential cookies and ask for your consent. You can manage your cookie preferences via your browser settings or through the cookie management tool available on our Site (where applicable). Please note that disabling certain cookies may affect the functionality of the Site.
10. Complaints
If you have any concerns or complaints about how we handle your personal information, we encourage you to first contact Aurore Agency via the contact information provided in Section 1.
If you are not satisfied with our response, you have the right to lodge a complaint with the competent privacy authority:
- In Quebec: Commission d’accès à l’information du Québec (www.cai.gouv.qc.ca)
- In Canada: Office of the Privacy Commissioner of Canada (www.priv.gc.ca)
11. Changes to this Privacy Policy
We may update this privacy policy from time to time to reflect changes in our privacy practices. practices or legal requirements. Effective date at the top of this page will indicate the date of the last revision. We encourage you to periodically review this policy to stay informed about how we are protecting your personal information. In the event of a material change, we may notify you by posting a notice on our Site or by other appropriate means.
12. Applicable law
This Privacy Policy is governed by the laws of the Province of Quebec and the federal laws of Canada applicable therein.